These three ads, written to advertise my retail bed client Taurus Beds on Facebook, where advertising can accurately target a host of contextual clues, are designed, in turn, to reach young men, young women and, delightfully, a third group classified by the media planner as ‘bedbugs’. Social media advertisng for Taurus Beds.
*Thumbnails of some older projects were uploaded at resolutions which may now appear out of focus.
HIS AD
Impress In The Bedroom
Wait till they see what you’re blessed with! Stylish wooden beds. Beautiful finishes. Fabulous memory mattresses.
HERS AD
Prepare To Lie In More
Stylish wooden beds. Beautiful finishes. Comfy memory-foam mattresses. Make the most of every delicious bed minute.
BEDBUGS AD
Hey, Dozey!
Love your sleep? Can’t wait to curl up at night?
22 welcoming styles. 10 come-to-bed finishes. Sumptuous memory-foam mattresses.
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