BlahPosts Tagged: web copywriting

Write your own web content. My Dozen ‘Do’s.

12 Web Copywriting tips

The core of your user experience. Way ahead of look and feel. Making sure you have well written web content is the single most important element in making your site perform for you. Your written web content drives your SEO. It has to hold people on your site when they first arrive, preventing them ‘bouncing’. It has to engage them, reassure them, inform them, befriend them, persuade them and, ultimately close them. So… Read more »

Web content. Whatever happened to structure?

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I could simply be getting grumpier. It’s likely. But I keep coming across the same bit of nonsense and I’m beginning to think that WordPress must be to blame. I keep getting calls about from people who are having a new site built (and so need web content), but who have little or no idea… Read more »