Press release and article copywriter
These are samples of my work as a press release copywriter and article copywriter.
Industry and business news sites and journalists have an insatiable need for stories. A good release, like a good article, will get widespread and relatively low cost coverage. For a press release copywriter, the most important thing is to be briefed on an issue with genuine news value (e.g. a new product, a merger, a big account win, a key hiring, an exciting new offer etc), while an article requires both an interesting subject and an engaging angle or point of view.
If you’ve arrived at this page as the result of a search, my name’s Laurence Blume. I’m a press release and article copywriter, working with owners of SME businesses of every kind to create brand, product or service interest through engaging and newsworthy content. You can read more about me here.