This dm letter for training course publisher pitches a powerful combination of product features into a focused, single page argument. Sales letter for Balance Learning

completed: 2010
*If no image of the finished project is available, my presentation document is shown.

If you’re under pressure to deliver quality training and reduce costs, Balance Learning can help you.

Dear ,

Have you noticed any decrease in the requests or need within your organisation to provide training?

Of course not.

In contrast, you may well have noticed a marked tightening of the budgets available for you to deliver training in the core and supplementary skills your workforce need to improve performance and customer satisfaction.

Comprehensive, high quality and cost-effective workplace training courses.

At Balance Learning, we develop and publish a comprehensive catalogue of digital workplace and management training courses, covering 17 course topics related to personal, team and management skills and practises.

Our courses cover areas including Customer Service, Leadership and Teamwork and Effective Time Management, as well as issue-specific subjects such as the Data Protection Act, Child Protection Act and the Government Protective Marking Scheme.

Many of our courses deal with a complete subject in one program, while others, like Customer Service, cover their subject in up to four separate programs.

On your intranet, or on versatile DVDs.

All of our training programs can be installed on your intranet for ongoing and repeat use across your organisation, or supplied on individual DVDs, making them ideal for home or off-site study. You can buy individual programmes to deal with specific gaps in your training requirement, or you can purchase all or part of our complete catalogue to provide a comprehensive library of skills training.

Affordable and flexible.

Balance Learning training courses are used by major organisations like aviation services provider NATS and retail group House of Fraser. Our keen eye on the market, however, means that our pricing structure looks extremely favourable when compared with our competitors.

Try out a Balance Learning course for yourself.

I’m certain that Balance Learning courses could provide a cost effective addition to your training resources, and I believe that the quality of the course material is our best advocate.

I am enclosing a short DVD to give you a glimpse of three of the Balance Learning courses.

Please find a few minutes to watch this. Then, if you’d like to arrange for two weeks free, fully functioning access to one of our courses so that you and your colleagues can assess it for yourselves, or if you’d like to find out more about any other aspect of Balance Learning courses, please contact me using the number or email at the top of the page.

Yours faithfully,
Paul Lamb

Managing Director

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