Ignoring the old advertising warning about using the client himself in the creative (especially on TV) I built the scripts for this highly innovative campaign around the innate charm and passion for eyewear of the company’s co-chairman Daniel Abittan. Director Jeff Stark played an enormous part in realising the concept. 4 x 30″ TV spot for Vision Express.

*If no image of the finished project is available, my .pdf copyvisual or .docx copysheet is shown in its place.






On mobile? Use the Category names below to return to the category you were browsing.