Laurence Blume is a UK-based IT copywriter with more than four decades of marketing experience, specialising in business differentiating positioning, content, and thought leadership for organisations across the sector.

An experienced IT Copywriter who understands the sector... and understands its tech.

I’m an IT Copywriter with more than three decades of experience.

No matter where your business fits into the IT landscape, or how technically complex the subject matter you need writing about, I’m able to develop, plan and write the content, thought leadership or other business communications you need to bring your marketing to life.  

My work is relevant and engaging, and delivers its messaging clearly and effectively.

Three professionals, including an IT copywriter, sit at a conference table with documents, a tablet, and glasses of water, discussing charts and diagrams. Large windows and a digital screen with data are visible in the background.

IT Copywriting that gives you solid technical understanding and real marketing expertise.

I’ve written IT marketing material for companies in just about every part of both the industry. 

This includes web content, posts, white papers and thought leadership pieces about, amongst other things: DDoS attacks, space-enabled technologies, secure finance comms systems,  multi-network SIMs, Cloud infrastructure, IoT, private and unified networks, full fibre connectivity and a whole host of other technologies and managed service offers along the way. 

Companies I’ve written for have included:

  • Network Infrastructure Providers
  • Security and Encryption Specialists
  • Software Developers
  • IT Consultants
  • Cloud Specialists
  • MSPs
  • Connectivity Providers
  • Data Centre Operators

Whoever your audience is, I have the experience as an IT copywriter to pitch your story to them effectively.

Through working with clients in IT companies of every kind for many years, I have a thorough understanding of the industry models, as well as being able to write about widely diverse technologies.

I can help you if you need to:

  • frame b2b IT messaging for non-technical C-suite execs in customer organisations.
  • explain your technology or its benefits to any audience from non-technical consumers to seasoned CTO’s with expert interest in your specific area.  
  • explain the offer of your IT business in clear, commercial terms to investors or partners.

Call me now. I’m probably here at my desk writing.

A man with short hair, wearing a light blue button-down shirt, is smiling while holding a smartphone to his ear. He appears to be engaged in a phone conversation, possibly discussing his latest project as a website copywriter. The background is plain white.

So... could I be exactly the kind of IT Copywriter you need right now?

You can view samples of some of my  IT Copywriter work via the link below.

If you’d like to discuss your IT  marketing or content project, please get in touch.

And if you’d like a brief summary of my IT sector credentials to share with colleagues, please download my one-page IT Copywriter Credentials pdf .

A man with short light brown hair and a trimmed beard, wearing a white collared shirt, smiles softly whilst posing against a plain grey background.

Laurence challenged my thinking and approach, asked the right questions and understood my overarching goal. He treated the job like it was his own. MORE

Jack Ch**man Managing Director, National Private Investigators

Laurence was easy to work with, flexible and met our deadlines consistently. He delivered on the briefs and the quality of the work was excellent. MORE

Polly Kennedy Partner & COO, Highgate

Laurence is innovative and his experience and professionalism makes it easy to collaborate together on our work. A great help for our Marketing team. MORE

Samantha Emmerson Marketing Manager, Spitfire Network Services Ltd

A person with a beard and mustache is smiling, dressed in a suit and white shirt. They are standing in front of a bookshelf filled with various books.

I reached out to Laurence for my website. His experience, ability, and professionalism stood out. His tenacity and drive truly set him apart. MORE

Rakesh Verma CEO, LAB287

I’d be pleased to hear about the project you’d like help with.