Financial Copywriter

A Financial Copywriter who can present products and services clearly to B2B and consumer audiences.

You’re searched for a Financial Copywriter.

So it’s a fair guess that you must be looking for someone who can help you with the marketing of some aspect of  your financial services business.

My name’s Laurence Blume.

I’m a Financial Copywriter who writes for investment banks, retail banks, IFAs and mortgage brokers. I’ve also written for insurance companies, wealth managers, currency traders, accounting and consultancy firms and risk managers.

I approach each project with the aim of creating content or communications that are clear and easily understood, no matter how complex the subject matter.

Out and about? More of a phone person than a form person? Call me right now. I’m probably just at my desk writing. You call. I answer. 07931 346398

Clarity. My absolute goal as a Financial Copywriter.

Whichever financial services area your project is concerned with, I start out by making sure I have a thorough understanding of the technical aspects of your brief.

If the information I need is not provided fully in the brief, I’m always happy to talk to stakeholders within your business to acquire a complete picture.

I then use my skill and experience to communicate your messages or convey your information in a way that can be easily understood. This applies whether we are addressing a professional audience with a busy agenda and short attention span, or a consumer audience with varying degrees of understanding. 

Freemarket logo
receipt bank logo
Holiday Property Bond logo
Paragon logo
logo of Allianz Insurance, a Laurence Blume financial services copywriting client
Logo of Siemens financial Services, a copywriting client of Laurence Blume
logo of property copywriter Laurence Blume archive client St George
Harrods Bank Limited logo

As a Financial Copywriter, I’m always aiming to make your message accessible.

The more technical you make financial copy, the more you restrict its readership. This is in some cases a strategy in itself.

It’s rarely desirable, however, for financial services or product writing to be more complex than the websites of, say, HMRC or the High Street banks. Even in business-to-business financial communications, my goal is always to write so that someone who is not a CFO/FD will be able to follow the information presented with a single, swift read through.

Talk to me about your Financial Services copywriting project.

If you’d like to discuss copywriting for a financial services project, please call me or mail me using the form on this page. If you’d like a reference to my financial services credentials to share with colleagues, please click this link to download.

Look at my samples of this kind of copywriting

Out and about? More of a phone person than a form person? Call me right now. I’m probably just at my desk writing. You call. I answer. 07931 346398