Wow! A brochure copywriter who writes brochures that actually do your business justice.

My name’s Laurence Blume. I’m a brochure copywriter who plans and writes brochure content that gets across your business’s key messaging powerfully and in an appropriate tone of voice.

Whether you publish your brochure in digital form only, or in print as well, this core item of marketing collateral is as valuable today as it’s always been.

Brochure copywriters. A different set of skills.

Writing brochures calls for a completely different set of skills to that required to write well for the web or other digital media.

People read a brochure differently. They extract information from it in a different way and act differently as a result of what they read.

When I write copy for a brochure, I’m writing with this in mind.

The reader understands that this item has taken time to produce, has been ‘considered’, and so knows that it’s not a ‘spontaneous’ or ‘transient’ communication.

Used well, this is what gives your brochure its authority.

Harrods Bank Limited logo
blank
blank
logo of Allianz Insurance, a Laurence Blume financial services copywriting client
Microsoft corporate logo
Addison lee logo
Logo of property copywriter Laurence Blume archive client Atisreal
blank
blank
blank
blank
blank
blank
blank
Logo of Siemens financial Services, a copywriting client of Laurence Blume

A brochure copywriter who writes copy designed to work in a brochure.

The copy in a brochure (digital or print) can’t be divorced from the visual context in which it appears. So, perhaps uniquely for a brochure copywriter, I write ‘in situ’, making a mock up of the item I’m writing in Adobe InDesign, and drafting the copy into this realistic document.

This lets me ‘feel’ how headlines, sub-headings, main text and callout panels actually work on the pages and spreads.  (I supply the finished copy to you as a pdf ‘copyvisual’; but also in a Word .docx file, to make it easy for your designer to copy and paste.)

More of a phone person than a form person?

Call me now. I’m probably just here at my desk writing.

blank

Laurence was very quick to respond to my inquiry and followed up with a call. The first draft was exceptionally well written, MORE

Alexander Devrient Actor & Voice Over Artist

Fantastic work! Laurence planned and wrote the full content for our site, held our hand throughout the process, made everything easy for MORE

Milena Kolarova Owner, Junk Care Ltd

Quality writing and a brilliant knowledge of creating search-friendly web copy. Realistic expectations were set from the start, followed by excellent communication MORE

Jemma Dormer Project Manager, The Escape

Laurence is one of the finest freelance copywriters on the market and has continuously delivered exceptional work for our client base. From MORE

Jonathan Armstead Founder, Bluestone98

Get in touch.

Fill in the form and I’ll give you a call so we can discuss your project.
You can see some of the advertising work I’ve created for previous clients below the form.

  • My Privacy and GDPR Policy is available here. Before you submit this form, you are invited to review this.
  • This field is for validation purposes and should be left unchanged.

Check out some of my Brochure copywriting.