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Samples of writing styles

People sometimes ask if they can see a sample of "my writing style", but as a professional copywriter I don't have a writing style!
I write in a wide range of styles and tones of voice appropriate to the brand values, target readership and objectives of the project on which I'm working.
Please scroll down the samples gallery, or click the filters on the left to narrow down the samples to those areas that are of interest to you. If you click things that catch your eye, a sample of the copy from that project will open in a lightbox panel.
WEBSITES










BROCHURES, LEAFLETS & OTHER PUBLICATIONS







EMAIL SALES LETTERS AND EMAIL NEWSLETTERS


DM SALES LETTERS AND MAILPACKS




WEB LANDING PAGES (FOR NON INTERNET MARKETING PROGRAM CLIENTS)



INTERNET MARKETING SALES LETTERS AND LANDING PAGES




PRESS RELEASES AND ARTICLES

ADVERTISING - BIG MEDIA




ADVERTISING - SMALL SPACE, ONLINE AND VIRAL