I've written for Habitat on a number of occasions, on both their retail and their contract business. This sample is a good example of concise writing used to summate a company's whole ethos. Sales brochure title page copy (and insert letter) for Habitat Contracts.
Products and services to help deliver Habitat inspiration to any commercial interior.
For 40 years, the name Habitat has been a byword for comfortable and stylish interiors.
Throughout this time, the company's reputation has stood proudly on twin foundations: its love of the classic, complementing its passion for the innovative.
At Habitat Contracts, our business is to harness the creativity and expertise of the company's professional designers, architects and surveyors to develop products and services of value to all those furnishing interiors on a commercial basis.